Design Theory
@Design.TheoryDesign Theory explores how design shapes our culture and our behaviors. Design Theory is run by John Mauriello. He is a creative director, industrial designer, and a former Adjunct Professor at California College of the Arts. He has done design work for some of the biggest brands in the world.
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- Subscribers
- 791KTop 11%
- Avg views
- 67.7KTop 23%
- Median views
- 1.1MTop 4%
- Views per subscriber
- 138%Top 8%
- Engagement rate
- 4.6%Top 38%
- Past sponsors
- 2+
- Last published
- 10d ago
- Est. Rate $
- Reveal
- Audience Score
- 84by Scout
- Sponsor Score
- 38by Scout
Videos
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read
Rate Estimates
by ScoutEstimated from audience performance, not published by Design Theory. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
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Estimated from the people who engage with Design Theory. One reveal opens all three for 3 credits, charged only if there is data.
Contact Info
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-09-20.
Common Questions About Design Theory
Which brands have sponsored Design Theory?
Babbl has tracked sponsorships from AnyDesk and Ground News.
How many subscribers does Design Theory have?
Design Theory has 791K YouTube subscribers and averages 68K views per video.
How can a brand work with Design Theory?
Brands can reveal Design Theory's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.