Which Brands Sponsor YouTube Creators?

By number of distinct creators paid, the most active YouTube sponsors we track are BetterHelp, Squarespace, Skillshare, Incogni, Factor, Zocdoc and NordVPN. Each brand page lists the creators we have observed it sponsoring, ranked by how many sponsored videos they ran.

We count paid placements only, either a dedicated video or an integrated read, detected from the video itself rather than inferred from a description. Affiliate links and unpaid mentions are excluded, because a creator naming a product is not the same as a brand paying for the slot.

A brand gets a page once we have observed it paying at least five distinct YouTube creators. Below that the picture is too thin to be useful, and publishing it would mean pages that say almost nothing.

No, and they are not meant to be. Every figure is a lower bound: we show the sponsorships our detection found, so the real number for any brand is at or above what you see. That is why counts carry a plus sign.

Yes. Scout takes a description of what you sell and returns a ranked shortlist of YouTube creators whose audience buys it, with sponsor history, estimated rates and verified emails. Your first 100 creators are free.