Which YouTube Channels Does MLB Sponsor?

Mlb.comUpdated July 31, 2026

MLB has sponsored at least 6 YouTube creators across 7 videos in the last 12 months, concentrated in sports and autos & vehicles, plus 3 other niches. Across our full record, going back to Jun 2024, that rises to 7 creators and 8 sponsored videos. Those recent videos have drawn roughly 4.2M views, and the most recent MLB sponsorship we observed ran in Jul 2026.

Last 12 months

Creators sponsored
6+
7+ all time
Sponsored videos
7+
8+ all time
Combined views
4.2M+
12.3M+ all time
Most recent
Jul 2026
first seen Jun 2024

Creators MLB Has Sponsored

Ranked by how many sponsored videos each creator has run. Emails and estimated rates are available in Scout.

  1. 1
    JxmyHighrollerEntertainment & Comedy

    Bringing you the best content on all things basketball. Uploading daily and weekly about the latest stories in the…

  2. 2
    DonutAutos & Vehicles

    cars are for everyone

  3. 3
    Channel 5 with Andrew CallaghanNews & Politics

    More content on https://www.patreon.com/channel5. Directed, produced, filmed, edited, and created by Andrew…

  4. 4
    MomentumSports

    Baseball-ishFor Business Inquiries: momentum@night.co

  5. 5
    Dude Perfect GamingGaming

    Same crew. Different controller.Dude Perfect Gaming features Tyler Toney, Cody Jones, Garrett Hilbert, Coby Cotton…

  6. 6
    Jeffrey BuiSports

    Email: Jeff@xtendcreators.com Pillar.io/jeffreybui

  7. 7
    GiraffeNeckMarcSports

    This channel talks about ALL THINGS BASEBALL. If you are a fan of Major League Baseball or just baseball in…

How MLB Runs Its Sponsorships

The shape of the placement itself, measured across every sponsored video.

Typical read length
54s
Median sponsor segment
Typical video length
21 min
Median host upload
Integrated reads
63%
5 integrated · 3 dedicated

Measured from the sponsor segment in each MLB video, not estimated from the description.

Is MLB Sponsoring More Or Less?

Share of all tracked YouTube sponsorships, year by year.

0.2%
2024
0.2%
2026
Each bar is MLB’s share of every paid YouTube sponsorship we tracked that year, not a raw count. Our coverage grows year on year, so raw counts would rise for every brand; share is what shows whether a brand is actually gaining or losing ground.

What Niches Does MLB Sponsor?

Where MLB’s creators concentrate, by primary channel topic.

  • Sports4 (50%)
  • Autos & Vehicles1 (13%)
  • Entertainment & Comedy1 (13%)
  • Gaming1 (13%)
  • News & Politics1 (13%)
  • Niche distribution of the YouTube creators MLB has sponsored.

How We Know This

This page is built from 8 paid MLB sponsorships observed across 7 YouTube channels in Babbl's sponsorship corpus. We count only paid placements, either a dedicated video or an integrated read, detected from the video itself. Affiliate links and unpaid mentions are excluded, because a creator naming a product is not the same as a brand paying for the slot.

These are the sponsorships we have observed, not a complete record of every deal MLB has ever run. Dataset last updated July 31, 2026.

Top MLB Sponsorships

The best-performing sponsored uploads we have on file, by views.

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MLB Sponsorships: Common Questions

  • We have observed MLB sponsoring at least 7 YouTube creators across 8 paid videos. That counts dedicated and integrated sponsorships only, not affiliate links or unpaid mentions.

  • By number of sponsored videos, the most frequent MLB creators are JxmyHighroller, Donut, Channel 5 with Andrew Callaghan, Momentum, Dude Perfect Gaming. The full list on this page is ranked the same way.

  • MLB's sponsorships concentrate in sports, autos & vehicles and entertainment & comedy, plus 2 other niches. The niche breakdown on this page shows how its creators split across categories.

  • Rates are not published by brands, and they vary widely with audience size, niche and format. Scout estimates a per-video range for each creator from their actual view performance and category benchmarks. You can see the estimate for any creator on this list in the app.

  • The most recent MLB sponsorship in our dataset ran in Jul 2026. This page is regenerated as new sponsorships are detected.