Which YouTube Channels Does Draftkings Sponsor?

Draftkings.comUpdated July 31, 2026

Draftkings has sponsored at least 12 YouTube creators across 35 videos in the last 12 months, concentrated in sports and autos & vehicles, plus 5 other niches. Across our full record, going back to Jun 2024, that rises to 14 creators and 38 sponsored videos. Those recent videos have drawn roughly 12.1M views, and the most recent Draftkings sponsorship we observed ran in Jul 2026.

Last 12 months

Creators sponsored
12+
14+ all time
Sponsored videos
35+
38+ all time
Combined views
12.1M+
21.4M+ all time
Most recent
Jul 2026
first seen Jun 2024

Creators Draftkings Has Sponsored

Ranked by how many sponsored videos each creator has run. Emails and estimated rates are available in Scout.

  1. 1
    Run Pure Sports | We Build Winners. DFS & BetsSports

    Daily fantasy sports strategy and sharp sports betting picks for NFL, NBA, MLB, NHL, PGA, CFB, CBB, UFC, NASCAR…

  2. 2
    Occupy FantasySports

    Helping you become a profitable daily fantasy sports player with FanDuel picks, DraftKings tips, lineup advice, and…

  3. 3
    JxmyHighrollerSports

    Bringing you the best content on all things basketball. Uploading daily and weekly about the latest stories in the…

  4. 4
    SnarpSports

    New Videos Every Tuesday 5pm EST!

  5. 5
    DonutAutos & Vehicles

    cars are for everyone

  6. 6
    CboysTVAutos & Vehicles

    New videos every Thursday!Check out our merchandise at:www.cboystv.comFollow us on Instagram @cboystvand you can…

  7. 7
    DeestroyingSports

    Subscribe or you suck

  8. 8
    Barstool GamblingGaming

    Share your videos with friends, family, and the world

  9. 9
    Fletcher The FishermanSports

    Professional pond dangler - SUBSCRIBEFishing Accomplishments:- 10 LB bass- 2 LB blue gill - 37 LB log- 2 fish on 1…

  10. 10
    AYO FishingTravel

    Yo I'm Andrew and I've been boat flippin' fatties since before I could walk. Subscribe and enjoy some banger…

How Draftkings Runs Its Sponsorships

The shape of the placement itself, measured across every sponsored video.

Typical read length
—
Median sponsor segment
Typical video length
55 min
Median host upload
Integrated reads
71%
27 integrated · 11 dedicated

Measured from the sponsor segment in each Draftkings video, not estimated from the description.

Is Draftkings Sponsoring More Or Less?

Share of all tracked YouTube sponsorships, year by year.

0.2%
2024
0.5%
2025
0.7%
2026
Each bar is Draftkings’s share of every paid YouTube sponsorship we tracked that year, not a raw count. Our coverage grows year on year, so raw counts would rise for every brand; share is what shows whether a brand is actually gaining or losing ground.

What Niches Does Draftkings Sponsor?

Where Draftkings’s creators concentrate, by primary channel topic.

  • Sports7 (47%)
  • Autos & Vehicles2 (13%)
  • Gaming2 (13%)
  • Entertainment & Comedy1 (7%)
  • Food & Cooking1 (7%)
  • Lifestyle & Relationships1 (7%)
  • Travel1 (7%)
  • Niche distribution of the YouTube creators Draftkings has sponsored.

How We Know This

This page is built from 38 paid Draftkings sponsorships observed across 14 YouTube channels in Babbl's sponsorship corpus. We count only paid placements, either a dedicated video or an integrated read, detected from the video itself. Affiliate links and unpaid mentions are excluded, because a creator naming a product is not the same as a brand paying for the slot.

These are the sponsorships we have observed, not a complete record of every deal Draftkings has ever run. Dataset last updated July 31, 2026.

Top Draftkings Sponsorships

The best-performing sponsored uploads we have on file, by views.

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Draftkings Sponsorships: Common Questions

  • We have observed Draftkings sponsoring at least 14 YouTube creators across 38 paid videos. That counts dedicated and integrated sponsorships only, not affiliate links or unpaid mentions.

  • By number of sponsored videos, the most frequent Draftkings creators are Run Pure Sports | We Build Winners. DFS & Bets, Occupy Fantasy, JxmyHighroller, Snarp, Donut. The full list on this page is ranked the same way.

  • Draftkings's sponsorships concentrate in sports, autos & vehicles and gaming, plus 4 other niches. The niche breakdown on this page shows how its creators split across categories.

  • Rates are not published by brands, and they vary widely with audience size, niche and format. Scout estimates a per-video range for each creator from their actual view performance and category benchmarks. You can see the estimate for any creator on this list in the app.

  • The most recent Draftkings sponsorship in our dataset ran in Jul 2026. This page is regenerated as new sponsorships are detected.