Which YouTube Channels Does BetterHelp Sponsor?

Betterhelp.comUpdated July 31, 2026

BetterHelp has sponsored at least 44 YouTube creators across 67 videos in the last 12 months, concentrated in lifestyle & relationships and home & diy, plus 22 other niches. Across our full record, going back to Dec 2020, that rises to 71 creators and 117 sponsored videos. Those recent videos have drawn roughly 24.6M views, and the most recent BetterHelp sponsorship we observed ran in Jul 2026.

Last 12 months

Creators sponsored
44+
71+ all time
Sponsored videos
67+
117+ all time
Combined views
24.6M+
108M+ all time
Most recent
Jul 2026
first seen Dec 2020

Creators BetterHelp Has Sponsored

Ranked by how many sponsored videos each creator has run. Emails and estimated rates are available in Scout.

  1. 1
    Yes TheoryTravel

    We believe that life's greatest moments and deepest connections exist outside your comfort zone.Brand Partnerships…

  2. 2
    AYO FishingOutdoors & Nature

    Yo I'm Andrew and I've been boat flippin' fatties since before I could walk. Subscribe and enjoy some banger…

  3. 3
    Tracks To Relax Sleep MeditationsHealth & Fitness

    Full Episodes with NO ADS - 7 Day Free Trial at MyTracksToRelax.com Here on our YouTube Channel you can enjoy…

  4. 4
    Locked On NFL Six PackSports

    Locked On's NFL Six Pack is your daily podcast for everything across the National Football League. Hosted by…

  5. 5
    The Always Sunny PodcastEntertainment & Comedy

    Home of the podcast hosted by Charlie Day, Glenn Howerton & Rob McElhenney. New episodes Mondays. ☀️🎧

  6. 6
    New RockstarsFilm & TV

    Hosts Erik Voss and Jessica Clemons break down movies & shows from Marvel, Star Wars, DC, Godzilla, Game of…

  7. 7
    Bedtime StoriesEntertainment & Comedy

    WARNING - These stories are NOT suitable for younger audiences.Turn off the lights, get into bed and plug in your…

  8. 8
    Psychology In SeattleFilm & TV

    Our mission is to attempt to make the world a better place by providing educational and engaging content on…

  9. 9
    Alexandra GaterHome & DIY

    I'm Alexandra Gater, a DIY home designer on a mission to help you create spaces you love – no matter your budget…

  10. 10
    Zane and Heath: UNFILTEREDEntertainment & Comedy

    Share your videos with friends, family, and the world

How BetterHelp Runs Its Sponsorships

The shape of the placement itself, measured across every sponsored video.

Typical read length
69s
Median sponsor segment
Typical video length
31 min
Median host upload
Integrated reads
100%
117 integrated · 0 dedicated

Measured from the sponsor segment in each BetterHelp video, not estimated from the description.

Is BetterHelp Sponsoring More Or Less?

Share of all tracked YouTube sponsorships, year by year.

1.3%
2020
1.3%
2021
0.6%
2022
5.8%
2023
4.1%
2024
1.4%
2025
1.3%
2026
Each bar is BetterHelp’s share of every paid YouTube sponsorship we tracked that year, not a raw count. Our coverage grows year on year, so raw counts would rise for every brand; share is what shows whether a brand is actually gaining or losing ground.

What Niches Does BetterHelp Sponsor?

Where BetterHelp’s creators concentrate, by primary channel topic.

  • Lifestyle & Relationships10 (12%)
  • Home & DIY9 (10%)
  • Health & Fitness8 (9%)
  • Film & TV8 (9%)
  • Entertainment & Comedy7 (8%)
  • Beauty7 (8%)
  • Self-Improvement & Motivation5 (6%)
  • Outdoors & Nature5 (6%)
  • Sports4 (5%)
  • Education3 (3%)
  • Niche distribution of the YouTube creators BetterHelp has sponsored.

How We Know This

This page is built from 117 paid BetterHelp sponsorships observed across 71 YouTube channels in Babbl's sponsorship corpus. We count only paid placements, either a dedicated video or an integrated read, detected from the video itself. Affiliate links and unpaid mentions are excluded, because a creator naming a product is not the same as a brand paying for the slot.

These are the sponsorships we have observed, not a complete record of every deal BetterHelp has ever run. Dataset last updated July 31, 2026.

Top BetterHelp Sponsorships

The best-performing sponsored uploads we have on file, by views.

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BetterHelp Sponsorships: Common Questions

  • We have observed BetterHelp sponsoring at least 71 YouTube creators across 117 paid videos. That counts dedicated and integrated sponsorships only, not affiliate links or unpaid mentions.

  • By number of sponsored videos, the most frequent BetterHelp creators are Yes Theory, AYO Fishing, Tracks To Relax Sleep Meditations, Locked On NFL Six Pack, The Always Sunny Podcast. The full list on this page is ranked the same way.

  • BetterHelp's sponsorships concentrate in lifestyle & relationships, home & diy and health & fitness, plus 21 other niches. The niche breakdown on this page shows how its creators split across categories.

  • Rates are not published by brands, and they vary widely with audience size, niche and format. Scout estimates a per-video range for each creator from their actual view performance and category benchmarks. You can see the estimate for any creator on this list in the app.

  • The most recent BetterHelp sponsorship in our dataset ran in Jul 2026. This page is regenerated as new sponsorships are detected.