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Overview
- Subscribers
- 4.5MTop 2%
- Avg views
- 100KTop 18%
- Median views
- 46.5KTop 44%
- Views per subscriber
- 1%Top 88%
- Engagement rate
- 2.7%Top 72%
- Past sponsors
- 1+

- Last published
- 1y ago
- Est. Rate $
- Reveal
- Audience Score
- 47by Scout
- Sponsor Score
- 2by Scout
Videos
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read
Rate Estimates
by ScoutEstimated from audience performance, not published by Formula. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
Geo
Gender
Age
Estimated from the people who engage with Formula. One reveal opens all three for 3 credits, charged only if there is data.
Contact Info
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-10-11.
Common Questions About Formula
Which brands have sponsored Formula?
Babbl has tracked sponsorships from Helix Sleep.
How many subscribers does Formula have?
Formula has 4.5M YouTube subscribers and averages 100K views per video.
How can a brand work with Formula?
Brands can reveal Formula's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.
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