Michelle Obama
@michelleobamaGirl from the South Side and former First Lady. Wife, mother, dog lover. Always hugger-in-chief. Welcome to the official YouTube channel of Michelle Obama, the home of the IMO podcast with Michelle Obama & Craig Robinson. Each week, they’ll bring their unique experiences and share their candid perspectives to answer a range of questions from people like you. This podcast will leave you reflecting, laughing, and feeling more prepared to tackle life’s biggest questions. Tune in every Wednesday for brand new episodes!
Overview
- Scout Score
- by Scout
- Subscribers
- 791KTop 11%
- Median Views
- 110KTop 5%
- Engagement Rate
- 2.5%
- Sponsor Frequency
- 47%+



- Uploads / Month
- 28.1Last 6d ago
- Sponsor Rate
- Top Country
- Unlock to reveal
Videos
- New York Times1:08:27MAHERSHALA ALI on Faith, Family, and His Unexpected Journey to Hollywood130K views · 13d ago
- WNBA9:32Coach Jackie J Asks Michelle Obama For Her Mount Rushmore of Women Athletes | IMO14.2K views · 14d ago
- Girls Opportunity Alliance1:14:28KYLIE KELCE on Parenting with Jason, Coaching, and the Responsibility of Staying Near Family | IMO271K views · 20d ago
- Becoming1:27:56Debbie Allen & Phylicia Rashad on Sisterhood, Success & Aging Gracefully | IMO549K views · 27d ago
- Obama Foundation7:10Mrs. Obama Catches Up with the Hosts from Higher Ground Audio | IMO37.4K views · 28d ago
- T-mobile1:15:59SHARON STONE on Casino, Basic Instinct & Knowing Her Worth | IMO122K views · 1mo ago
- Midi Health1:14:08H.E.R. on Trusting Her Instincts, Taking Back Control & the Journey Behind Her New Music | IMO104K views · 1mo ago
- Midi Health1:21:052 CHAINZ Gets Real About His Past, His Purpose & Becoming a Rapper | IMO113K views · 1mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Sponsor Rates
by ScoutEstimated from audience performance, not published by Michelle Obama. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
Geo
Gender
Age
Estimated from the people who engage with Michelle Obama. Unlock Contact, up top, opens all three and their business email. It counts as a creator unlock only if an address is found.
Contact Info
Unlock Michelle Obama’s verified business email and audience demographics
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-11-03.
Common Questions About Michelle Obama
Which brands have sponsored Michelle Obama?
Babbl has tracked 26 brands sponsoring Michelle Obama, including Airbnb, Progressive, Midi Health, Chase Home Lending and Apple.
How many subscribers does Michelle Obama have?
Michelle Obama has 791K YouTube subscribers and averages 449K views per video.
What kind of videos does Michelle Obama make?
Michelle Obama's videos mostly cover Entertainment & Comedy, Music and Film & TV.
How can a brand work with Michelle Obama?
Brands can reveal Michelle Obama's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.











