The Athletic
@TheAthleticHere for every sports story that matters. Sign up for $1/month for your first 6 months: theathletic.com/youtube | ❓: support@theathletic.com
Overview
- Scout Score
- by Scout
- Subscribers
- 63.7K
- Median Views
- 2.1KTop 38%
- Engagement Rate
- 0.3%
- Sponsor Frequency
- 33%+
VRBO
- Uploads / Month
- 50.1Last 4d ago
- Sponsor Rate
- Top Country
- Unlock to reveal
Videos
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Sponsor Rates
by ScoutEstimated from audience performance, not published by The Athletic. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
Geo
Gender
Age
Estimated from the people who engage with The Athletic. Unlock Contact, up top, opens all three and their business email. It counts as a creator unlock only if an address is found.
Contact Info
Unlock The Athletic’s verified business email and audience demographics
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Claim Profile
Is this your channel?
Claim your profile to replace these estimates with your real rate card, add audience demographics, and get a verified badge when brands search for creators like you.
Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-11-03.
Common Questions About The Athletic
Which brands have sponsored The Athletic?
Babbl has tracked 10 brands sponsoring The Athletic, including Atlassian, VRBO, Amazon, U S Open and NCAA.
How many subscribers does The Athletic have?
The Athletic has 64K YouTube subscribers and averages 27K views per video.
What kind of videos does The Athletic make?
The Athletic's videos mostly cover Sports and Food & Cooking.
How can a brand work with The Athletic?
Brands can reveal The Athletic's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.





