The Carla Project
@TheCarlaProjectI'm just a girl...standing in front of a bunch of strangers...asking them to watch me declutter. Hey, I'm Carla and I created this channel for accountability in getting my life together! My goal is to create a home I feel proud of, a body I feel good in & a wardrobe I love while inspiring you to do the same! FREE 23-page Declutter Workbook: www.thecarlaproject.com/clutter-free I’m excited to share as I makeover my L.A. apartment (one room at a time), curate my style (with capsule wardrobes) & heal my body (50 pounds gone so far). Let’s upgrade our lives together...one project at a time. Subscribe for new videos every Sunday! Apartment Decluttering, The Carla Project, Organization, Minimalist Capsule Wardrobe, Slow Living, Minimalist Home, Minimalism tips, Minimalism for beginners, Messy to minimal, How to declutter, Decluttering, How to Be a Minimalist, Extreme Declutter, Declutter with Me
Overview
- Scout Score
- by Scout
- Subscribers
- 116KTop 42%
- Median Views
- 52.7KTop 25%
- Engagement Rate
- 8.4%Top 8%
- Sponsor Frequency
- 100%+



- Uploads / Month
- 3Last 5d ago
- Sponsor Rate
- Top Country
- Unlock to reveal
Videos
- Ninja Double Oven Pro18:33A Much Needed Whole House Reset40.3K views · 29d ago
- Lifelock14:44I’m overwhelmed, so I’m starting with one room37.5K views · 1mo ago
- Babbel17:25making it cozy for fall (without more STUFF)42.1K views · 1mo ago
- Hers14:28They said they were ready to declutter… (here’s what happened)47.6K views · 2mo ago
- Monarch Money29:54regret purchases, impulse shopping, and decluttering mistakes I've made...60.2K views · 2mo ago
- Stasis31:37MASSIVE CLOTHING DECLUTTER & CLOSET MAKEOVER | JIMMY & AUTUMN EP. 1073.3K views · 2mo ago
- CVS19:42A slow and gentle reset for low-energy days28.5K views · 2mo ago
- Hers51:28DEEP CLEAN & RESET DAY (LAUNDRY, ORGANIZING, DECLUTTERING, UNPACKING)43.1K views · 3mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Sponsor Rates
by ScoutEstimated from audience performance, not published by The Carla Project. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
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Estimated from the people who engage with The Carla Project. Unlock Contact, up top, opens all three and their business email. It counts as a creator unlock only if an address is found.
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-11-03.
Common Questions About The Carla Project
Which brands have sponsored The Carla Project?
Babbl has tracked 36 brands sponsoring The Carla Project, including Helix Sleep, Best Buy, Hers, Monarch Money and Lowe's.
How many subscribers does The Carla Project have?
The Carla Project has 116K YouTube subscribers and averages 60K views per video.
What kind of videos does The Carla Project make?
The Carla Project's videos mostly cover Home & DIY, Lifestyle & Relationships and Health & Fitness.
How can a brand work with The Carla Project?
Brands can reveal The Carla Project's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.











