Thinking Basketball
@ThinkingBasketballMerging film study with stats - created by Ben Taylor, host of the Thinking Basketball podcast and author of Thinking Basketball book. Additional Thinking Basketball content is available on the NBA App, NBA YouTube page, and other official NBA social media platforms, as well as the More Thinking Basketball channel.
Overview
- Scout Score
- by Scout
- Subscribers
- 681KTop 13%
- Median Views
- 205KTop 9%
- Engagement Rate
- 3.8%Top 48%
- Sponsor Frequency
- 80%+Sports Business Classroom


- Uploads / Month
- 1.7Last 29d ago
- Sponsor Rate
- Top Country
- Unlock to reveal
Videos
- Factor8:42The Heat offense is built for Giannis280K views · 1mo ago
- Saley16:23Everything that made the biggest Finals comeback possible222K views · 4mo ago
- Morgan & Morgan13:18Dylan Harper's incredible potential391K views · 5mo ago
- Morgan & Morgan10:38The Spurs Big Adjustment forces Game 7199K views · 5mo ago
- Sports Business Classroom10:45(Sorry, Internet) The Thunder are too good133K views · 5mo ago
- NBA14:37Is a 22-year old the best player in the world?291K views · 5mo ago
- NBA9:39Father Time is losing to LeBron387K views · 6mo ago
- NBA11:38What if '90s players played in a modern NBA game?109K views · 6mo ago
Past Sponsors
Click a sponsor for its videos · Purple = dedicated video · Orange = integrated read · Grey = mentioned, not a paid sponsor
Sponsor Rates
by ScoutEstimated from audience performance, not published by Thinking Basketball. A creator who claims this profile replaces them with their real rate card.
Audience Demographics
Geo
Gender
Age
Estimated from the people who engage with Thinking Basketball. Unlock Contact, up top, opens all three and their business email. It counts as a creator unlock only if an address is found.
Contact Info
Unlock Thinking Basketball’s verified business email and audience demographics
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Sponsorships observed in Babbl’s corpus of paid YouTube placements. Counts are a lower bound. Data as of 2026-11-03.
Common Questions About Thinking Basketball
Which brands have sponsored Thinking Basketball?
Babbl has tracked 12 brands sponsoring Thinking Basketball, including Sports Business Classroom, NBA, SeatGeek, Morgan & Morgan and Factor.
How many subscribers does Thinking Basketball have?
Thinking Basketball has 681K YouTube subscribers and averages 242K views per video.
What kind of videos does Thinking Basketball make?
Thinking Basketball's videos mostly cover Sports.
How can a brand work with Thinking Basketball?
Brands can reveal Thinking Basketball's business email on Babbl and reach out directly, with past sponsors, rates and audience in one place to plan the pitch.












